Roadmap

2024: Foundations & Core Systems

February - April: Concept & Worldbuilding

• Establishing the narrative framework, lore, and setting for an immersive game universe.

April - May: Core Gameplay Development

• Designing the Combat System, Attribute System, and Character Growth Mechanics to ensure strategic depth and balanced progression.

April - Ongoing: Character & Visual Design

• Developing character concepts, visual assets, and key illustrations that define the game's aesthetic.

• June 19: Alicia Character Illustration Reveal

• July 25: Tsubaki Illustration & Backstory Unveiled

May - August: UX & Gameplay Optimization

• Refining UI/UX Design and Combat Mechanics for intuitive and responsive gameplay.

• Implementing Initial Attribute & Skill Balancing to fine-tune game mechanics.

May - November: Animation & Gameplay Visuals

• Producing Character Sprites, Attack & Idle Animations for fluid character movement.

• Enhancing Combat Visuals & Battle Animations for a dynamic and engaging player experience.

August: Prototype Completion

• Delivering the first functional game prototype as a foundation for iterative development and testing.

August - November: Advanced Systems Development

• Fateweaver System: Implementing a skill randomization system with 500+ unique skills, allowing limitless customization.

• Talent Tree System: Introducing three core classes with 100+ talents and a multitude of synergies.

September 30: Official Handbook Release

• Comprehensive documentation of game mechanics, world lore, and strategic guides.

September - November: Feature Development

• PvP & Arena System—designing a robust competitive multiplayer mode.

• Starforge System—enhancing item crafting, customization, and player progression.

• Character Voice, Audio Engineering & Soundtrack Production—creating immersive voice acting, sound effects, and background music.

November 12: Alpha Test Launch

• First public test build, gathering crucial player feedback for optimization.

December 4: Alpha Test Wrap-Up

• Over 127,374 play hours logged, with 160 fixes and enhancements implemented.

December 20: Strategic Partnerships

• Immutable announced as the first gaming partnership, expanding the game's ecosystem.

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2025: Global Expansion

January: Market Expansion

• January 13: Chinese Version Release to reach a broader audience.

• January 16: Cloud’s Starseeker Logbook serialization begins.

• January 24: First Promotional Video (PV) Debut on Akihabara billboards.

February: Establishing the IP

• February 3: Freya’s first IP licensing agreement.

• February 13: FREYA IP Licensing Framework unveiled, structuring the brand's future partnerships.

• February 27: $FREYA the Chainbreaker born.

• February 27: New Gameplay PV showcased in Akihabara.

March - April: Feature Expansion & Beta Testing

• March 2: Official YouTube Channel Launch.

• March 3: Closed Beta Test Registration Opens.

• March 12: Official Roadmap Public Release.

• First Major Update <Starforge> Launching on Demo Version.

• 星落のフレイヤ Manga Volume 1 Release.

• Closed Beta Test Begins.

• Multiplayer Roguelike Mode Launch.

• Official Bilibili & TikTok Channels Launch.

• Freya’s Guide Video Series—an immersive tutorial experience.

• Developer Diaries & Story PVs.

• Weibo & TapTap Community Growth Initiatives.

• New In-Game Features: Miracle Merchant & Black Market, DnD-Style Events: Attribute Checks & Ideology System.

May - June: Open Beta & Expanded Content

• Open Beta Test Begins.

• Industry Showcases: CP31 & Firefly ACG 2025 Summer.

• 星落のフレイヤ Manga Volumes 2 & 3 Release.

• $FREYA Revenue Sharing Initiates.

• UI & Battle Visual Enhancements—improving responsiveness, animation fluidity, and player feedback.

• Rune System Implementation—introducing advanced customization mechanics.

July - August: Pre-Launch Marketing & Competitive Features

• 星落のフレイヤ Manga Volumes 4 & 5 Release.

• Theme Song Music Video Premiere.

• Major Showcases: Bilibili World 2025, ChinaJoy 2025, Comiket 106.

• Real-Time Multiplayer Tournament Mode.

• Character-exclusive Specialization Trees—offering deeper tactical gameplay.

September - October: Official Launch

• Global Release of Freya: The Starfall!

• Tokyo Game Show 2025 (TGS 2025) Showcase.

• CP32 & Firefly ACG Appearances.

• Manga Tankōbon (Single Volume) Publication.

• Animated Trailer Premiere.

• Freya Figurine Pre-Orders Open.

• Extensive Offline & Online Marketing Campaigns.

• Pop-up Stores in Tokyo, Shanghai, Hangzhou—creating a real-world connection to the game.

November - December: Post-Launch Expansions

• Monthly Major Updates—introducing anime & gaming IP collaborations with exclusive content: new characters, skills, Starforge gears, happenings, Starblessings and Divine Factions.

• First Offline Grand Tournament.

• Comiket 107 Showcase.

• New Expansion: Judgment Day

  • Introducing the Incarnation Class with unique talent trees & skill pools.

  • Three new playable characters with innovative mechanics.

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2026: Beyond the Horizon

• Collaboration Cafés—exclusive themed experiences.

• Half-Year Anniversary Celebration—offline and in-game events

• Manga Serialization & Theatrical Animation.

• Offline Grand Tournaments & Starfall Festivals!

• Game Shows and Comic Cons Appearances.

• Offline Character Birthday Events.

• Ongoing Storyline Progression & Expansions.

• New Game Modes & Playable Characters.

• And Many Many More!

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The journey has only just begun—stay with us as we chart the course of Freya: The Starfall!